Ilyes’ Space

I’m Ilyes, a Senior Product Designer.

I’m the Product Design Lead at Pavlok. I’ve helped companies grow daily active users by 35%, boost app ratings from 3.2 to 4.8, and reduce user drop-off by 28% — all through thoughtful, data-informed design and AI-powered product thinking.

How I transformed a paper-based system plagued by falsified data into a trusted field reporting system for Philip Morris.

Faster decision-making
↑ 70%
Data falsification
↓ 50%

With user-centered approach, the goals was to bridge the gap between global UX patterns and local market realities.

Daily rides
↑ 1.9k%
Cancelled rides
↓ 45%

How I designed a mobile app for the International Book Fair of Algiers under two weeks deadline.

Deployed for
2.2M
Delivered in
12 days

Redesigning Pavlok’s Wearable Experience for Behavioral Change

Reimagining Pavlok’s full digital experience, from mobile to web, and turn it into something users loved to use daily.

YoY sales
↑ 26%
User engagement
↑ 20%
Coming Soon

key Achievements

Every project I work on is driven by measurable outcomes. Here are some highlights from my recent work that demonstrate the real-world impact of thoughtful, AI-enhanced design.

User Engagement

+20%

@ Pavlok

Website Conversion Rate

+22%

@ Pavlok

Appstore Ratings

3.2 to 4.8

@ Pavlok

YoY Sales

+22%

@ Pavlok

Post-purchase NPS

+18 points

@ Pavlok

Handoff errors

-50%

@ Pavlok

Data Collection Time

+40%

@ iReport

Data Falsification

-50%

@ iReport

Certifications

Recognized credentials validating my expertise across design, UX, and emerging tech.

What Teammates Say

LinkedIn recommendations from developers, PMs, and cross-functional partners

I had the pleasure of working with Ilyes across three different startups in diverse sectors including mobility, healthcare, queue management, and research platforms. In every role — whether as a Senior UX/UI Designer at Yassir or as a Senior Product Manager and Team Leader at Beesiha and Cleverzone — Ilyes consistently demonstrated outstanding ownership and leadership from day one.

Lakhdar Ben Zahia

Senior Backend engineer @ Yassir

Ilyes has a deep understanding of user-centered design principles and consistently employs innovative strategies to create seamless and engaging user experiences. His ability to conceptualize and implement comprehensive design systems was critical in ensuring consistency and efficiency across our project. Ilyes’ passion for design excellence and his meticulous attention to detail truly set him apart.

Nasreddine Ouali

Software Engineer @ Edraak Technologies

Soulaimane Saadi

Founder @ Soulsoft

I had the pleasure of working with Ilyes for several months at ADA.IO, collaborating on design projects(web & mobile…). I rarely come across real talents who stand out. His ability to handle multiple projects was unlike any I’ve seen before and made a drastic increase in the productivity level of our company. No matter how tense a meeting is, Ilyes made sure everyone left with a smile.

Walid Fellah

Head of Design @Yassir

Assem Chelli

Tech Lead at Medable | ex-noon | ex-yassir

Arezki Lebdiri

GenAI Software Engineer @ JULES

Ilyes is not only a good UI/UX Designer but he even loves to explore new things in User Experience and good at doing research and analyzing it. He is intelligent, extremely hard working and sincere on what he does with efficiency and integrity. He is very organized and disciplined when it comes to his work, he likes to take challenges and makes sure he gives a right solution. He is an Asset to any company he works with.

Adel EL HADDAD

Data Engineer @ Sully Group

Meziane Hadjadj

Senior Backend engineer @ Medable

Ilyes is an expert in the UX / UI, he has proved every time that he can easily overcome the problems of customers and find an intelligent solution. His persevering quality makes him very professional in his work, and proves that the solutions he offers are very well studied. This is important in the UX / UI, because it has to be easy for the customer to use an interface, but especially to be able to easily follow a certain chain of interaction allowing him to reach a concrete action on the site or the web application

Fethi CHERCHALI

FullStack Web Developer @ Sully Group

Let's Connect

Feel free to reach out for collaborations or just a friendly hello 😀

ilyesboudjelthia@gmail.com